63 Price transparency A look inside the bag People always ask us how much we actually pay the coffee farmers and who gets what from the price of a bag of cof fee Of course this varies from product to product depend ing on the coffee s place of origin and quality To give you a clearer idea we ve calculated the mean values for all Leb ensbaum coffees and presented them below 26 coffee farmers F For the green coffee 20 taxes etc Including the coffee tax of 2 19 euros per kilo of roasted coffee 7 VAT certifications licences insurance etc 24 Lebensbaum For roasting filling packaging freight product development marketing sales personnel costs storage laboratory analysis etc 30 distribution Wholesalers storage logistics advertising materials transport etc retailers storage shop rent personnel costs etc Products DID YOU KNOW To get one kilo of roasted coffee we need to roast around 1 200 grams of green coffee This has to do with the loss of moisture that occurs during the roasting
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